Framework
Strategy

Wardley Mapping

Position components on evolution axis

Best for
seeing where to play and how
Time
half-day workshop
Difficulty
Advanced
Example

Mapping the components of our product on the evolution axis

Wardley map components
  1. User need — "keep my thinking organized" (anchor at top)
  2. Custom-built — AI framework picker (genesis stage)
  3. Product — canvas editor (rapidly evolving)
  4. Rental — inference via Claude API (commoditizing)
  5. Utility — hosting and storage (utility / commodity)

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