100 thinking frameworks
to make better decisions.
A curated library of the strategy, prioritization, and decision-making frameworks great thinkers actually use.
Featured frameworks
See all →SWOT Analysis
Strengths, Weaknesses, Opportunities, Threats
Eisenhower Matrix
Urgent vs. important, four quadrants
RICE
Reach × Impact × Confidence ÷ Effort
Lean Canvas
One-page business model
Ikigai
Love, good at, world needs, paid for
Pre-mortem
Imagine the failure first
5 Whys
Ask why five times
OKR
Objective + key results
Pros / Cons
Two-column weighing
Decision Tree
Branching outcomes and probabilities
By category
Tools for understanding position, competition, and direction.
Methods for deciding what to work on first.
Frameworks for choosing well under uncertainty.
Surface failure modes before they happen.
Generate new options when the existing ones don't work.
Map and stress-test business models.
Set, structure, and track meaningful objectives.
Frame personal goals, habits, and trade-offs.
Trace symptoms back to their underlying causes.
Reusable patterns for thinking more clearly.
Structure ideas so others can act on them.