Framework
Goals

KPI Tree

Cascading north-star → input metrics

Best for
connecting daily work to outcomes
Time
1–2 hr
Difficulty
Intermediate
Example

Cascading a north-star into team-level KPIs for a SaaS company

KPI tree
  1. North star — weekly active teams using ≥ 2 frameworks
  2. Acquisition — qualified sign-ups / week
  3. Activation — % reaching first "aha" within 7 days
  4. Engagement — frameworks created per active user
  5. Retention — W4 retention by cohort
  6. Monetization — Pro conversion rate from activated users

Related frameworks

Want to fill in your own KPI Tree?
Get FrameworkList for iOS